Learn Proven Strategies to Start or Grow

Your Christmas or Permanent Lights Installation Business

Christmas & Permanent Lights Installation

In-Person Training

April 11 - 13 2025

Cincinnati, Ohio

Learn the Essential Strategies Every Christmas & Permanent Lights Business Must Do To Grow!

Christmas Lights Permanent Christmas Lights InstallationTraining
Christmas Lights Permanent Christmas Lights InstallationTraining
Christmas Lights Permanent Christmas Lights InstallationTraining
Christmas Lights Permanent Christmas Lights InstallationTraining

Sales Mastery

Master proven sales techniques, scripts, and strategies to build trust, generate leads, and close more deals.

Marketing Dominance

Discover cutting-edge marketing strategies to attract high-value clients and establish a powerful brand presence.

Operational Excellence

Streamline your operations, boost efficiency, and maximize productivity with the latest tools and technologies.

Leadership & Team Building

Cultivate a high-performing team culture, attract top talent, and keep your employees engaged and motivated.

Pricing for Profit

Optimize your pricing strategy to maximize profitability without compromising on quality or customer satisfaction.

Scaling in Competitive Markets

Learn to consistently grow your sales and revenue, even in the face of fierce competition and market challenges.

Permanent Christmas Lights Training

Get hands-on training with the latest techniques and best practices for installing Invisilights permanent Christmas lights.

Here is what we offer...


Friday April 11

Morning: Hands-On Christmas Lights Installation Training

  • Learn professional techniques from industry experts

  • Practice on real properties with experienced instructors

  • Master safety protocols and efficient installation methods

  • Understand proper equipment use and best practices

Afternoon: Christmas Lights Marketing

  • Develop advanced sales strategies

  • Google My Business optimization

  • Harness the power of Social Media

  • Capturing and leveraging customer reviews



Saturday April 12

All Day: Advanced Marketing & Sales with Special Guest Erik Beck

  • Door-to-Door Sales Mastery

  • Techniques for overcoming customer objections

  • Identifying and targeting lucrative neighborhoods

  • Recruiting, training, and managing installation crews

  • Overcoming fear and building sales confidence


Sunday April 13

Morning: Marketing Wrap-Up & Business Growth Strategies

  • Converting one-time customers into recurring clients

  • Building referral systems that generate leads

  • Seasonal planning and year-round revenue strategies

Afternoon: Permanent Christmas Lights Training

  • Permanent Christmas Lights Hands-on installation Training

  • Latest technology in year-round lighting systems

  • Pricing and selling permanent installations

  • Maintenance programs and customer service

Meet Your Featured Expert: Erik Beck


Don't miss your chance to learn from Erik Beck,

Erik Beck owns Santa’s Magical Lights in Idaho Falls, Idaho. I began my Christmas light business in 2016 as a side gig to earn extra money and create Secret Santa surprises for those in need.

The joy of seeing the excitement on customers’ faces and hearing their wonderful stories after each installation fueled my passion. In 2023, I took the leap and turned my side hustle into a full-time business.

Despite a late start that year, I quickly grew my client base through targeted Facebook ads, landing around 40 clients.

Determined to step up my game in 2024, I leveraged over two decades of door-to-door sales experience to revolutionize my approach.

By combining door-to-door sales, effective advertising, and strong marketing teams, I expanded from 40 accounts in 2023 to an impressive 385 accounts in 2024—and we're just getting started.

This training event is designed to share my proven system and empower you to experience the same growth in your business.

Whether you're just starting or looking to scale up, learn how to generate hundreds of new accounts in a single season with actionable, real-world strategies.

Invest In Your Future Success!

Level up to new heights of success by registering for this transformative training event! Unlock your new future in the Christmas & Permanent Lighting business and embrace your limitless potential!

Christmas Christmas Lights Permanent Christmas Lights Installation TrainingLights Permanent Christmas Lights InstallationTraining
Christmas Christmas Lights Permanent Christmas Lights Installation TrainingLights Permanent Christmas Lights InstallationTraining
Christmas Christmas Lights Permanent Christmas Lights Installation TrainingLights Permanent Christmas Lights InstallationTraining

Christmas Lights & Permanent Lights

Installation Hands On Training

PLUS

Marketing & How to Grow Your Business

April 11 - 13

$2000.00

$1000.00

  • Hands-On Christmas Lights Training

  • Marketing & How to Grow Your Business

  • In-Person Permanent Christmas Lights Training

  • All 3 Days: Friday, Saturday & Sunday


Special Add On Offer

Add One - Spouse/Employee

  • Add one person

  • Perfect for Spouse/Employee/Team Member

  • All 3 Days of Training

$2000.00

$500.00

Sign Up Today!

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$2000
$1000

Christmas + Permanent Lights Training Apr 2025

$2000
$500

FREQUENTLY ASKED QUESTIONS

Where is this training taking place?

The training will be at:

3657 O Hara Rd, Erlanger, KY 41018

conveniently next to the Cincinnati/Northern Kentucky Airport

`What time does the training start?

The training will begin at 9:00 AM each morning and conclude by 5:00 PM. This schedule allows for a full day of learning and networking while ensuring attendees have time to relax and recharge in the evenings.

Will meals be provided during the training?

Lunch will be provided each day

Do I need to bring anything to the training?

You might want to bring some pen & paper to take notes. Wear comfortable work clothes, as this is hands-on training.

Is there an airport nearby?

The nearest airport is: 

Cincinnati/Northern Kentucky International Airport

3087 Terminal Dr Hebron, KY 41048

 www.cvgairport.com

EVENT LOCATION:

3657 O Hara Rd, Erlanger, KY 41018

Conveniently next to the Cincinnati/Northern Kentucky Airport