Invisilights

Permanent Holiday Lighting

Customizable Lights for Any Event

Permanent light demo kit

Permanent Christmas Lights

Demo Kit

invisilights 100 foot permanent light kit

Permanent Christmas Lights

100' Kit

invisilights 150' permanent light kit

Permanent Christmas Lights

150' Kit

invisilights 200' permanent light kit

Permanent Christmas Lights

200' Kit

invisilights 250' permanent light kit

Permanent Christmas Lights

250' Kit

invisilights 300' permanent light kit

Permanent Christmas Lights

300' Kit

Discover the Transformative Power of Invisilights: Expertly Installed Permanent Lighting Solutions

Enhance your installation offerings with Invisilights, the premier permanent lighting solution designed for seamless integration into any property’s exterior architecture.

Crafted with high-quality aluminum channels and advanced LED technology, Invisilights delivers durability and superior energy efficiency—key selling points for your clients seeking long-lasting, cost-effective lighting solutions. Our system not only provides brilliant illumination but also boosts the aesthetic appeal and functionality of any home.

Offer your clients peace of mind with our robust 5-year warranty, ensuring reliable performance and minimal maintenance needs. This warranty supports your commitment to quality and customer satisfaction, making it easier for you to sell and install with confidence.

Our flexible, programmable system allows you to meet any client’s specific desires—from subtle accents to full-scale holiday displays—making it an adaptable choice for various applications. With Invisilights, you can cater to a wide range of preferences and needs, increasing your market reach and customer retention.

Choose Invisilights for your installations and add a transformative product to your portfolio that will impress clients and ensure your services remain in demand for years to come.

Frequently Asked Questions

What exactly comes in the 150' InvisiLights permanent outdoor lighting kit?

The InvisiLights kit is comprehensively equipped to ensure you have everything you need for installation. Each kit includes:

  • 27 sticks of 6-foot Aluminum Channel to house and protect the lighting elements.

  • 150 feet of dynamic RGBW LED Lights, which includes 23 sets of 6-count and 14 sets of 1-count lights, allowing for extensive coverage and diverse configuration options.

  • 2 Data Boosters to enhance signal strength across the lighting installation, ensuring consistent control and color output.

  • A 320W Power Supply capable of supporting up to 190 puck lights, providing ample power for even the most extensive setups.

  • 1 GFCI Outlet Adapter to ensure safe outdoor electrical connections.

  • 1 Controller that allows you to manage and customize the lighting effects easily.

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Will I need any additional components besides what's included in the Invisilights permanent lighting kit?

While the Invisilights kit comes with all the essential components for a standard installation, there are a couple of scenarios where you might need additional items:

Jumper Wires: Depending on the layout of your installation and the number of gaps or 'jumps' between the sections of lights, you may require jumper wires. These wires help bridge the gaps without losing the continuity of the light sequence, ensuring a smooth and uniform display across more complex architectures.

Data Boosters: If any section of your lighting setup is more than 15 feet away from the control box, additional data boosters will be necessary. Data boosters help maintain the integrity and brightness of the lights over longer distances, ensuring consistent performance throughout your installation.

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Can I choose the color of the aluminum channel for my InvisiLights kit?

Yes, you can select your preferred color for the aluminum channel to match your home’s exterior or personal taste. Please make sure to specify your color choice in the notes at checkout when you place your order.

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How do the included components of the InvisiLights kit enhance the lighting system?

Each component in the InvisiLights kit plays a crucial role in creating an effective and stunning lighting display:

Aluminum Channels: Provide a durable, weather-resistant housing for the LED lights, which helps in maintaining a clean and nearly invisible look during the day.

RGBW LED Lights: Offer vibrant, full-spectrum color and white light combinations, making it perfect for any occasion from festive holidays to elegant ambient lighting.

Data Boosters: Ensure that the signal remains strong across longer distances, which is crucial for larger installations.

Power Supply: Designed to efficiently handle the energy needs of the system without overload, ensuring safety and durability.

GFCI Outlet Adapter: Adds an extra layer of safety by protecting against electrical shorts and surges, particularly important in outdoor settings.

Controller: Provides the flexibility to customize and control the lighting sequences, colors, and patterns right from your smartphone or controller, adding convenience and advanced functionality to your lighting system.

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Can I use Invisilights year-round?

Absolutely! Invisilights are designed for versatile use throughout all seasons. Whether you're celebrating a special occasion, setting a mood for a party, Love your favorite sports team, or simply enhancing your home's ambiance, our lighting systems provide the perfect solution for any event, big or small.

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Can I set timers and events for Invisilights?

Yes, Invisilights feature advanced programmable settings that allow you to schedule lighting for specific events and automate timers. This functionality ensures that your lighting preferences are perfectly aligned with your lifestyle, turning on and off at predetermined times without any manual intervention.

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Is it possible to achieve warm or soft white with Invisilights?

Absolutely, Invisilights are equipped with RGBW technology, which includes a dedicated white LED alongside the standard red, green, and blue LEDs. This addition allows the system to produce authentic warm white, soft white, and various other shades of white with greater accuracy and intensity compared to traditional RGB systems. This capability ensures that you can effortlessly tailor the lighting to fit the desired ambiance and aesthetic of any environment, providing precise control over both vibrant colors and the subtlety of different white tones.

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How do you ship your product?

Our products are shipped directly from our warehouse using reliable shipping carriers to ensure timely and safe delivery. Each product is securely packaged to prevent damage during transit, and we provide tracking information so you can follow your order’s journey to your doorstep.

Where are the controller and power supplies installed?

The controller and power supplies for Invisilights are typically installed in an accessible location such as a garage or utility room. These components connect to your home’s WiFi network, allowing seamless control over the lighting system via our user-friendly mobile app.

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How long do Invisilights last?

Invisilights are engineered to last, with each LED bulb boasting a lifespan of over 50,000 hours. Given a typical usage of 10 hours per night, this translates to approximately 5,000 nights. This means your Invisilights could illuminate your home's exterior for nearly 14 years under these conditions, ensuring that your investment not only adds beauty but also long-term value to your property.

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Are Invisilights dimmable?

Yes, all Invisilights are fully dimmable. This feature allows you to adjust the intensity of the light to suit various occasions, from a soft glow for a romantic evening to bright, vibrant colors for a festive celebration.

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What types of custom channels are available?

Invisilights offers two types of custom channels, available in 40 different colors, ensuring a nearly invisible installation. These channels are designed to blend seamlessly with your home’s architecture, providing discreet yet effective lighting.

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Can I control different zones independently?

Yes, the Invisilights system supports multiple zones which can be controlled independently or synchronized. This functionality allows for intricate lighting designs that can vary across different areas of your home, enhancing the overall impact and utility of your installation.

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What is outdoor permanent lighting?

Permanent lighting refers to architectural-grade lighting systems that are installed permanently on your property to provide year-round illumination.

How does permanent lighting differ from traditional holiday lighting?

Unlike traditional holiday lighting, which is typically temporary and used only during specific seasons, permanent lighting is installed once and can be used throughout the year for various occasions

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Discover Expert Tips on Our Blog

Google Search Console

Increase Your Site’s Ranking Google Search Console Setup

August 01, 202410 min read

In today's digital landscape, having a website is just the first step. To truly make your mark online, you need to ensure that your website is discoverable by search engines, particularly Google. This is where Google Search Console comes into play – a powerful tool that can help you optimize your website's visibility and performance in search results.

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What is Google Search Console?

Google Search Console is a free service offered by Google that helps website owners monitor, maintain, and troubleshoot their site's presence in Google Search results. It provides valuable insights into how Google views your site and allows you to identify and fix issues that might be preventing your site from reaching its full potential in search rankings.

Why is Google Search Console Important?

Before we dive into the setup process, let's understand why Google Search Console is crucial for your website:

1. Improved Visibility: It helps Google discover and index your website's content, increasing your chances of appearing in relevant search results.

2. Performance Insights: You can track your website's performance in Google Search, including click-through rates, impressions, and average position.

3. Issue Detection: It alerts you to any crawl errors, security issues, or manual actions that might be affecting your site's performance.

4. Content Optimization: By showing you which queries lead users to your site, you can optimize your content to better match user intent.

5. Mobile Usability: It provides insights into how well your site performs on mobile devices, an increasingly important factor in search rankings.

Now that we understand its importance, let's walk through the process of setting up Google Search Console for your website.

Christmas Lights Installation Business

Setting Up Google Search Console

Step 1: Access Google Search Console

To get started, navigate to Google Search Console (https://search.google.com/search-console). You'll need a Google account to use this service, so make sure you're signed in or create a new account if necessary.

Step 2: Add Your Property

Once you're in the Google Search Console dashboard, you'll need to add your website as a property. There are two ways to do this:

1. Domain Property: This covers all subdomains and protocols (http, https, www, non-www) under a single property.

2. URL Prefix Property: This is more specific and covers only the exact URL you enter and any pages under that specific URL path.

For most websites, the Domain Property option is recommended as it provides a more comprehensive view of your entire domain.

Step 3: Verify Ownership

After adding your property, you need to verify that you own the website. Google provides several verification methods:

1. DNS Verification: This involves adding a TXT record to your domain's DNS settings.

2. HTML File Upload: Upload an HTML file to your website's root directory.

3. HTML Tag: Add a meta tag to your website's home page.

4. Google Analytics: If you already have Google Analytics set up, you can use this for verification.

5. Google Tag Manager: If you use Google Tag Manager, this can also be used for verification.

For this guide, we'll focus on the DNS verification method, as it's often the most straightforward for domain-level properties.

Step 4: DNS Verification Process

1. In Google Search Console, select the DNS verification method.

2. You'll be provided with a TXT record. Copy this record.

3. Log into your domain registrar's website (e.g., Namecheap, GoDaddy, etc.).

4. Navigate to your domain's DNS settings.

5. Add a new TXT record:

- Set the Host field to "@" (without quotes).

- Paste the TXT record you copied from Google Search Console into the Value field.

6. Save your changes.

Step 5: Complete Verification

After adding the TXT record, return to Google Search Console and click "Verify." Keep in mind that DNS changes can take some time to propagate, so you might need to wait a few hours or even up to 72 hours in some cases.

If verification is successful, you'll see a confirmation message, and you'll now have access to your property's data in Google Search Console.

Christmas Lights Installation Business

Using Google Search Console

Now that you've set up Google Search Console, let's explore some of its key features and how to use them effectively.

Performance Report

The Performance report provides insights into how your site performs in Google Search results. You can see:

- Total clicks

- Total impressions

- Average click-through rate (CTR)

- Average position

You can filter this data by queries, pages, countries, devices, and more. This information is invaluable for understanding what content is performing well and where you might need to focus your optimization efforts.

URL Inspection Tool

The URL Inspection tool allows you to check the index status of any URL on your site. You can:

- See if a specific page is indexed

- Request indexing for a new or updated page

- View how Google sees the page

- Check for any issues that might prevent the page from being indexed

Coverage Report

The Coverage report shows you which pages on your site are indexed and which ones have issues. It's divided into four categories:

1. Error: Pages that couldn't be indexed

2. Valid with warnings: Indexed pages with potential issues

3. Valid: Successfully indexed pages

4. Excluded: Pages intentionally not indexed

This report helps you identify and fix issues that might be preventing your pages from appearing in search results.

Sitemaps

Sitemaps help search engines understand the structure of your website and find all your important pages. In Google Search Console, you can:

- Submit your sitemap

- Check for any errors in your sitemap

- See how many of your submitted URLs have been indexed

To submit your sitemap:

1. Go to the Sitemaps section in Google Search Console.

2. Enter the URL of your sitemap (usually yourwebsite.com/sitemap.xml).

3. Click "Submit."

Mobile Usability

With mobile searches accounting for a significant portion of web traffic, ensuring your site is mobile-friendly is crucial. The Mobile Usability report shows you any issues with your site's mobile version, such as:

- Text too small to read

- Clickable elements too close together

- Content wider than screen

Fixing these issues can improve your site's performance on mobile devices and potentially boost your search rankings.

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Best Practices for Using Google Search Console

To get the most out of Google Search Console, consider these best practices:

1. Regular Monitoring: Check your Google Search Console data regularly to catch and address issues quickly.

2. Act on Insights: Use the performance data to inform your content strategy. If certain pages or queries are performing well, consider creating more similar content.

3. Fix Errors Promptly: Address any errors or warnings in the Coverage report as soon as possible to ensure all your important pages are being indexed.

4. Keep Your Sitemap Updated: Whenever you add new pages or make significant changes to your site structure, update and resubmit your sitemap.

5. Leverage the URL Inspection Tool: Use this tool to diagnose issues with specific pages and to request indexing for new or updated content.

6. Monitor Security Issues: Google Search Console will alert you to any security issues it detects on your site. Address these immediately to protect your site and its visitors.

7. Use the Links Report: This report shows you which sites are linking to yours and what pages on your site have the most internal and external links. Use this information to improve your internal linking strategy and to identify potential link-building opportunities.

8. Experiment with Structured Data: Use the Rich Results Test to see how your structured data is performing and to identify opportunities for enhancing your search listings with rich results.

Christmas lights installation business

For further reading on SEO for your business, check out our blog post: Shining Bright Online: SEO Essentials for Christmas Light Professionals (christmaslights.io)

Setting up and effectively using Google Search Console is a crucial step in improving your website's visibility and performance in search results. By regularly monitoring your site's performance, addressing issues promptly, and leveraging the insights provided, you can make data-driven decisions to optimize your content and improve your search rankings.

Remember, SEO is an ongoing process, and Google Search Console is just one tool in your arsenal. Combine the insights from Google Search Console with other SEO best practices, high-quality content creation, and a great user experience to build a strong online presence for your business.

By following the steps and best practices outlined in this guide, you're well on your way to mastering Google Search Console and taking your website's search performance to the next level. Happy optimizing!

Christmas lights installation

1. Q: What is Google Search Console?

A: Google Search Console is a free service offered by Google that helps website owners monitor, maintain, and troubleshoot their site's presence in Google Search results. It provides valuable insights into how Google views your site and allows you to identify and fix issues that might be affecting your search rankings.

2. Q: Do I need a Google account to use Google Search Console?

A: Yes, you need a Google account to access and use Google Search Console. If you don't have one, you'll need to create a Google account before you can set up Search Console for your website.

3. Q: What's the difference between a Domain Property and a URL Prefix Property in Google Search Console?

A: A Domain Property covers all subdomains and protocols (http, https, www, non-www) under a single property, providing a comprehensive view of your entire domain. A URL Prefix Property is more specific and covers only the exact URL you enter and any pages under that specific URL path.

4. Q: How do I verify ownership of my website in Google Search Console?

A: There are several methods to verify ownership, including DNS verification (adding a TXT record to your domain's DNS settings), HTML file upload, HTML tag addition, Google Analytics, and Google Tag Manager. The DNS verification method is often recommended for domain-level properties.

5. Q: How long does it take for Google Search Console to show data after setup?

A: It can take some time for Google Search Console to start showing data after initial setup. While some data may appear within a few days, it can take up to a few weeks for comprehensive data to be available, especially for new websites.

6. Q: What is the Performance Report in Google Search Console?

A: The Performance Report provides insights into how your site performs in Google Search results. It shows total clicks, total impressions, average click-through rate (CTR), and average position. You can filter this data by queries, pages, countries, devices, and more.

7. Q: How can I use Google Search Console to improve my website's SEO?

A: You can use Google Search Console to improve SEO by monitoring your site's performance, identifying and fixing indexing issues, submitting and monitoring sitemaps, checking mobile usability, and leveraging insights from the Performance Report to optimize your content and target relevant keywords.

8. Q: What should I do if Google Search Console shows errors on my website?

A: If Google Search Console shows errors, you should investigate and address them promptly. Use the Coverage Report to identify specific issues, then use the URL Inspection tool to diagnose problems with individual pages. Fix the errors on your website and request re-indexing of the affected pages.

9. Q: How often should I check Google Search Console?

A: It's recommended to check Google Search Console regularly, at least once a week. This allows you to stay on top of any issues, monitor your site's performance, and quickly address any problems that may arise.

10. Q: Can Google Search Console help me understand which keywords are driving traffic to my site?

A: Yes, the Performance Report in Google Search Console shows you which queries are leading users to your site. This information can help you understand which keywords are effective for your site and identify new opportunities for content optimization and creation.

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Jason Geiman

Jason Geiman parlayed his early passion for festive lighting into a thriving Christmas décor installation company which he founded and grew for over 4 years before selling the business in 2018. Now, he draws from his experience scaling a holiday lighting venture to help other Christmas lighting companies maximize their success. Jason feels compelled to share shortcuts he learned running his decoration operation. Jason has made it his mission to enable both residential and commercial clients to execute jaw-dropping lighting displays more easily. He loves experimenting with the latest high-tech LED bulb innovations to incorporate into his instructional programs and resources for those running their own Christmas lighting businesses. After selling his original company, he reinvented himself - driven as ever to spread seasonal magic, but now by helping others grow their holiday lighting ventures successfully. Follow Jason for regular tips on taking your Christmas lights business to the next level!

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